Cost Per Mille (CPM) Calculator
Use Cost per thousand or CPM calculator to calculate the advertisement cost for 1000 impressions of an advertisement. CPM helps you understand the amount you will spend for 1000 impressions. CPM is used for measuring the efficiency of advertising campaigns.
Explore other calculators or unit converters or try out our Cost Per Mille (CPM) Calculator and learn more about Cost Per Mille (CPM) .
Solution:
Cost Per Mille (CPM) Calculator Details
Cost per mille (CPM), also known as cost per thousand (CPT) is one of the most used measure for digital advertisements. In M in CPM stands for Latin word mille which means thousand.
CPM is the advertisement cost for 1000 impressions of an advertisement.
How do you calculate CPM?
To measure CPM (Cost per Mile), you have to divide the total cost of the campaign by the number of impressions then multiply the result by 1,000.
CPM = 1000 * (campaign cost)/(Number of Impressions)
Is higher CPM Better?
A high CPM score indicates that you’re running a weak campaign.
There is no standard average for CPM, as it depends on the industry and country.
How to use CPM Calculator?
To calculate Cost per 1,000 impressions (CPM), enter the
- Total cost of campaign and
- Number of impressions.
Click on Calculate button.
You can also calculate
- total campaign cost by entering Impression an CPM value.
- Number of impression by entering campaign cost and CPM